Digital Transformation in the Indian Telecom Sector, 2016 – Research and Markets

DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Digital Transformation in the Indian Telecom Sector, 2016" report to their offering.

This research determines digital enterprise transformation as a set of activities that will reform business processes, empower stakeholders and provide new revenue models using digital technologies (such as Social Media, Mobility, Big Data and Analytics, Cloud technologies, IoT & Automation, and Cyber Security) and by embracing new digital avenues. In the National Digital enterprise readiness Index- survey, F&S has extensively covered the adoption of these digital technologies in transforming the business and creating new opportunities for growth.

Enterprise social networks are leveraged to enable formal and informal interactions within and outside an enterprise, thereby ensuring uniform and transparent communication. In telecom, social media is used as the customer communication channel and engagement tool to understand their core issues, and in background, run data analytics to know consumer behaviors. About 90% of the telecom operators use social media for customer sentiments analysis, customer engagement, and loyalty programs.

Enterprises are embracing BYOD (Bring-Your-Own-Devices, part of enterprise mobility) to enable the use of personal devices and the concept of work anytime-anywhere to improve employee efficiency and effectiveness. In the customer-first world, mobile has been at the center stage and the business models are coined to collect data and give the customer a uniform Omni-channel experience.

Enterprise cloud allows a company to leverage cloud computing for critical as well as non-critical applications, thereby ensuring business agility, collaboration, and long-term cost savings. Telecom ISPs have invested substantially in bandwidth infrastructure; currently concentrating on increasing the connectivity speed. Telcos also serve as sell through for cloud services, and play an important role in the digital transformation of other sectors. The network services are bundled with cloud and packaged together. Connection between various cloud DCs is free. Automating Business Support Systems (BSS) and Operating support systems (OSS) will be the foundation of the network of the future. This would help BSS and OSS to respond to automatically to service and resource events, reduce risk, and work faster. Automating these services creates 2-3 times of savings during the short term.

Key Topics Covered:

1. Executive Summary

2. The Digital Transformation Journey

3. Digital Transformation-Indian Perspective

4. Telecom

5. Case Studies (Demand Side)

6. The Way Forward for the IT/ITES Sector

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